Fashion is about expressing your identity
True fashion expresses identity, not trends. With passion at its core, every design is crafted to reflect personal style, character, and elegance.
Mood boards
Before any collection is made, fashion designers need to express their ideas and inspirations by creating mood boards for their collections. A mood board is a visual expression with different images that tells the client what color story, inspiration, trends, and fabric swatches that will be used for the upcoming collection.
Here are some of the mood boards that were made by Marwah Elimam to portray her ideas for several collections she has designed.
Art and Artists
Behind every design is an artist guided by passion and purpose. Fashion becomes wearable art, crafted with creativity, detail, and personal expression.
Culture
Culture defines how we create and why we design. Guided by passion and innovation, we blend tradition with modern fashion to shape a distinct identity.
Totes
Travel fuels our creativity and broadens our perspective. Every journey inspires new ideas, textures, and stories that shape fashion beyond borders.
